Pics: Bani Pasricha showcased her collection ‘The Pharaohs’ with a digital fashion film for India Fashion Week London. The fashion film was set on a luxurious, ancient Egypt-themed backdrop and models wore opulent headdresses resembling Egyptian queens of old. The showcase, published on YouTube, began with models wearing champagne Dutch and hammered satin gowns, cocktail dresses, and suits embellished with green crystals. Draping, geometric patterns, and power suits also made an appearance. The show culminated in a model wearing an ancient Egyptian-inspired lehenga with a heavily embellished neckpiece that resembled jewellery worn by ancient Egyptian monarchs.
LINK TO VIEW SHOW – https://youtu.be/hPC6x9ig17A
The Pharaoh’s – recent & first digital edition by designer Bani Pasricha has taken over the internet with its extraordinarily stunning designs, a few of which are hand-painted by the designer herself. The theme is based on the power of ancient female Egyptian rulers, thus giving out a strong message of empowering modern women of their ability to nurture their home and create a different world with their leadership qualities as well. The show was in collaboration with India fashion week- London and brilliantly directed by Lokesh Sharma.
India Fashion Week London was launched to showcase luxury Indian fashion in the UK and cater to South Asian shoppers. The event’s organiser Platinum Group also runs the National Asian Wedding Show, an event which has run in the UK for the past 10 years. The show was executed by Flashmob and show director Lokesh Sharma. Bee Enterprises handled communications and the show was organised by Platinum Group.
Recently Bani shared all her Pharaoh’s collection on her social media and has gone viral overnight. Her style is unique, classy, elegant and too pretty to handle. It is a beautiful theme that Bani has given her best shot to and gained back millions of applause.